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Computers and the Internet
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Electronic Commerce : A
Manager's Guide
by Ravi Kalakota, Andrew B. Whinston |
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Paperback - 431 pages (December 1996)
Addison-Wesley Pub Co (Sd); ASIN: 0201880679
Business and Investment Editor's Recommended Book, 08/01/97
Electronic Commerce: A Manager's Guide, by online specialists Ravi Kalakota of the
University of Rochester and Andrew B. Whinston of the University of Texas at Austin, is a
thoroughly researched evaluation of the management and technology issues relevant to this
increasingly vital and rapidly changing field. Designed as a companion to the pair's
earlier Frontiers of Electronic Commerce, this volume
highlights customer-to-business, intrabusiness, and business-to-business transactions with
practical examples and the authors' authoritative opinions.
Synopsis
Electronic Commerce is a compact illustration of the issues and environment of electronic
commerce. This book is designed to prepare business decision makers for the
"new" economic model of electronic selling and buying, and describes what
challenges are to be met. The authors emphasize the challenges and opportunities of
conducting business on the information superhighway.
The author, kalakota@uhura.cc.rochester.edu , 05/05/97
Electronic Commerce is not about technology but management
I am not going to urge you to read the book. That is something you have to decide. I
however would like to point out that this book is the outcome of four years of research
into what makes electronic commerce the next step for business computing. I elaborated
very carefully what are the management issues that need to be addressed. One theme that
pervades the book is that electronic commerce is not about technology but is about
technology supported strategic action. Pick up the book if you get a chance and read it. I
look forward to hearing your comments at http://commerce.ssb.rochester.edu/
Amazon.com Customer Comments
jpyong@singnet.com.sg , 05/16/97
Extremely well researched and written
I work in IT consulting, and am closely involved in implementation of Internet /Intranet /
Extranet solutions. As such e-commerce is one area foremost in our focus, and for me
Kalakota and Whinston 's book has become an essential reference text. Many of the key
issues we grapple with (eg security, payment mechanisms, legal issues, applicability of
Internet technology for different business sectors) are clearly and comprehensively
covered within this deceptively slim book. I hope the authors will be coming up with more
works in the same vein.
Marcia_Robinson@mc.xerox.com
, 05/05/97
Great Book: Best book on Electronic commerce
I really liked the way the authors described the management issues in electronic commerce.
This book is definitely among the first that looks at the internals of electronic commerce
from two perspectives: Customer-to-Business: online banking, retailing and publishing
Intra-Business: supply chain management, customer asset management, manufacturing and
logistics. Definitely recommend the book to anyone who wants to know about E-commerce.
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